From Side Gig to Steady Income

The transition: from one-off projects to a steady $X/month.

The first three clients are unpredictable. Here’s how to turn unpredictable income into a steady floor.

The three-floor model

• Floor 1 — Recurring retainer (1 client paying monthly = your base income).
• Floor 2 — Productized package (a fixed thing you sell repeatedly).
• Floor 3 — Active outreach (3 proposals/week, on autopilot).

Most members hit Floor 1 by month 3, Floor 2 by month 6, Floor 3 is permanent.

What changes

• You stop counting individual projects and start counting monthly recurring revenue.
• You raise rates by 15–25% every two new clients (Module 4 lesson 3 handles the script).
• You decline the wrong clients early — saves the energy for Floor 1 work.